As with any year in the digital marketing world the industry goes through a period of great change. In 2016 and specifically, we had a number of different algorithms and the introduction of ‘machine learning’ or ‘artificial intelligence’ which we have mentioned before. As technology continues to improve year on year, this is fed into the […]
We regularly report on changes to the Google search engine. In the past these have included things like the way results to keyword searches are returned, algorithmic changes and updates, or mere changes to Google’s interfaces to help push or promote something new. Whatever it is there is a central point to all scenarios. With […]
Desktop AND Mobile Verses Desktop OR Mobile – eggs in one basket? As SEO specialists, we have a keen (not to mention a professional) interest in this very topic. Last year we wrote an article about the rise of mobile search and how this has overtaken desktop search. There is no doubt about this or […]
There is nothing like self-promotion and a race to be the best. According to a recent study it would seem that Google are well aware of this. An article published by a Wall Street Journal study found that over 9 times out of 10, Google’s own products were being promoted high up on ad searches. […]
At In Front Digital, we always strive to give our clients the best service and best value for their money. Since 2008 we have continuously moved with the times and ever-changing developments in digital marketing to ensure that our clients are always one step ahead of their competitors online, so we are delighted that we […]
A change is coming!… We all know that Google’s brand and interfaces change from time to time. You would expect this of such a big and well known company. In the latest of these changes, we see a gradual rollout of a new AdWords interface. This is not a new concept as such, as it […]
