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Improve your campaigns using Facebook Insights and Twitter analytics
If you are not already using analytics tools for your social media, you may find you can improve all of your campaigns just by taking a look at how you are currently […]
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Mobile outshines desktop for searches and YouTube views in the UK!
With the importance of mobile becoming increasingly more obvious to SEO after Google announcing their mobile friendly algorithm, and the bombshell that non-mobile friendly sites may get penalised, it is no surprise […]
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Googles ‘gonna make ya a star’ (by accident)
This is precisely what happened to one Egyptian repairman! The story goes that there appeared to be a quirk in Google’s algorithm procedure which allowed this man to appear right at the […]
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Googles paid news link ‘discrimination’
Rather surprisingly when it comes to news reporting, free and paid content is treated differently by the ranking programmes. Paid content doesn’t tend to get the same level of ‘audience’ as free […]
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A guide to recent Bing Ads updates
Bing search has increased its market share in recent years to 20% of the market. The share from Bing 6 years ago was just 6%. Recent changes will continue to help the […]
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5 Ways to Keep Your WordPress Site Secure
Although WordPress is an excellent CMS system, over the years it has become apparent that there are vulnerabilities that can be exploited. As a webmaster, you need to have a proactive attitude […]
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Webmaster Tools gets a new name
The latest news to surface the SEO world is that webmaster tools is now going to be called “search console.” This change will happen gradually with full effect being noticeable in a […]
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Top 5 Ad Extensions You Should Be Using
Paid search (PPC) is a significant driver of traffic when paired with SEO and should be utilised to it’s full potential so that you can reap the full advantages of your Google […]
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New buy button to be added to Google search results
Google will be adding buy now buttons to search results so you do not even have to go onto a vendors website to buy an item. This could potentially mean that you […]
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