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A start of another change? Google decides to alter URL’s for mobiles to make for an easier experience – for some!

Many, possibly most of us have smart phones these days. They can vary in shapes and sizes, but they all have one thing in common – the screen resolution is not as big as your desktop monitor or TV. When searching the internet through your smartphone it can get frustrating, difficult and even confusing since […]

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Google to show Twitter posts in Search results

If you are lucky, you will have recently seen Twitter posts in your Google searches on your mobile phone. Google have confirmed that they are experimenting by searching twitter feeds for information which will be relevant to search results. The experiment should be rolled out further as the month progresses, and will likely be a […]

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The seasonality principle: What is it and how does it affect your business SEO campaign?

Christmas decorations aren’t popular in June, while sun scream and barbeques are not popular in December. This is what people understand by seasonality – something is much popular around a certain time of year than the remainder of the year. The above are very niche and specific examples. Imagine your company is a hotel. People […]

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New Adwords Tools Announced as Mobile Outshines Desktop!

Following the news that mobile search has overtaken desktop search in 10 different countries, Google announced via livestream at their #StepInsideAdWords event on May 5th that some new mobile friendly tools and features are to be implemented into Adwords. In the last year alone Google has come a long way to optimise search results for […]

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How is google’s mobile update progressing?

As you will know from our previous post, mobile friendly ranking algorithm was launched on the 21st April 2015. The question on most people’s minds is now that some time has passed, what is the effect of this? One company called Searchmetrics has produced and analysed some of this data already, and has been able […]

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A Guide To The Google Pirate Update

Previously we analysed Google Pigeon and its impact for webmasters across the world, this week we are discussing Google Pirate – the copyright update! Mid-2012 Google announced that they were to start penalizing sites that had multiple DMCA (Digital Millennium Copyright Act) takedown requests for violating copyright laws. It is said that the update was […]

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