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BANGKOK, THAILAND - May 2, 2018: Facebook social media app logo on log-in, sign-up registration page on mobile app screen on iPhone X (10) in person's hand working on e-commerce shopping business

Social Media Marketing Tactics We Will Be Happy To See The Back Of

Clickbait Most of us are now probably familiar with the term ‘clickbait’, but for those who aren’t: Clickbait is a term used to describe web content that has a primary purpose of generating online advertising revenue, often at the expense of accuracy and quality.  Clickbait is most commonly seen in the form of sensationalist headlines […]

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Google To Send Hacking Alerts To Google Analytics Users

Google said they saw a “180% increase in sites getting hacked for spam compared to the previous year”. Google will now send alerts via Google Analytics when it is suspected that your site has been hacked for spam. These alerts will be similar to the ones received in the Google Search Console message centre but […]

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google-update

An update on RankBrain

We always like to follow and report on the progress of new inventions and changes to the digital marketing world. One such recent one is that of the new Rank Brain system. What is it? This was introduced towards the end of last year and its purpose was clear. Essentially RankBrain is known as an […]

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CHIANG MAI, THAILAND - MAR 07, 2018: Person holding a brand new Apple iPhone with Twitter logo on the screen. Twitter is a social media online service for microblogging and networking communication.

Social Media for Small Businesses

It’s 2016, and I think we now all get the message: social media is a key tool for business. This does not just apply to larger companies that can afford to put millions of pounds into social media campaigns; it applies to the smaller businesses too. In this article we will be looking at how […]

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Customer Experiences Concept. Positive Review and Feedback, Businessman in Suit Present Excellent Rating with Smiling icon for a Satisfaction on digital tablet

Bounce rate and rankings

Bounce rate is an important factor within the world of SEO. Having a high bounce rate is one thing (and not good while we are mentioning it!,) but does bounce rate have impact on rankings and to what extent – this is the more pressing issue. Let’s take this step by step… What is bounce […]

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Auchi, Edo-Nigeria-June 12, 2021: black person using google to do a search

The changing world of displaying search results

Such as is the general nature of technology and the digital world, changes are always happening and these have to be both expected and accepted. In terms of SEO, PPC, and Social media, there doesn’t seem to be a week that goes by without some tweak or modification occurring. Search results and the way they […]

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