There has been chatter amongst SEO’s that Google has been quietly testing out a new design for the desktop SERPS. News of this potential change arose when a use took to Reddit to share screenshots of a slim lined Google search results page. The original thread can be found here. The new test design doesn’t […]
To keep advertising safe and civil, Facebook has announced their plans to remove over 5,000 of their advertising options so that they can prevent prejudiced advertising campaigns. The reason for this change is to minimise any abuse of their current targeting options. Whilst the options that are soon to be made redundant haven’t been explained […]
Google recently announced via Twitter that “We’ve launched subjective attributes to provide more information in your insights tab! Customers of restaurants and cafes can submit subjective attributes to help you and their fellow customers.” So, what are subjective attributes? “This section of Insights provides customers’ opinions of your restaurant or cafe (e.g. cosy, romantic or […]
Last week saw a big change in the SERPS. According to Moz, Google increased the rate they show their “People Also Ask” search feature by 34%. This sudden increase means that “People Also Ask” results are now shown on 43% of all searches! To get a better understanding of how this percentage compares to other […]
On 23rd October 2000, Google AdWords was born. Starting their journey with only 350 advertisers on board, today Google has millions of advertisers that generate billions for Google and the economy. As of 27th June 2018, things are changing. Google AdWords has now rebranded to Google Ads and consolidated its products to make the platform […]
A new beta feature in Google Search Console has been released called the URL inspection tool. The function of this tool is to give you behind the scenes insight into a singular URL on how, or if, Google indexed that page. In Google’s statement, they stated that the tool “provides detailed crawl, index, and serving […]
