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How mobile first indexing affects your SEO

Google is always introducing new changes and amendments to improve upon their users experience with them. It is because of this that it is important to note the changes and updates released from Google. This will allow for any movement in rankings and SEO to be monitored. In this article, we have compiled insights on […]

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Top SEO trends for 2020

As we go into February, it’s time to look ahead for what is in store for SEO during the rest of the year. These predictions will help to provide insight on useful SEO tactics that will produce the most profit, revenue and advantages for you and your business going forward this year. So, , let’s […]

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Google working towards more fact checked content

Google has made an effort to bring more relevant and fact checked content into SERPs, through methods such as displaying fact checked labels in results pages. This makes user experiences more fruitful in receiving more relatable and accurate content, for their search queries. For this reason, content writers should be prepared to keep this in […]

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Google to change how local search results are being generated

Google has recently confirmed their new update, which will affect how local search results will be generated. The process began back in early November, and is now full rolled out. In this article, we will look at what the new update means, how the update will affect search results and the impact it will have […]

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BERT: The new Google update explained

Google have recently released a new update, “BERT” (Bidirectional Encoder Representations from Transformers). The purpose is to help Google understand the natural language, particularly within conversational search, a lot better. So, what exactly is BERT? Why have google said it is the ‘most important update in five years’? How will this update affect SEO? We […]

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New lead form extensions are being tested by Google Ads

Google Ads have recently announced that they are testing a new way for businesses to gain more customer information through the use of lead form extensions. This is a new and exciting feature, so we will look at it in further detail and explore the uses of the ad extension. What does it do? Ad […]

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