It was recently revealed by the Google team that the Google Ads app is to undergo multiple updates that will allow the platform to assist with the creation of more ad types and manage a wider variety of campaigns. A list of all the announced changes can be found below. Google Maps New capabilities in […]
The Google team is planning to drive its search platform in a new direction, announcing the integration of over ten new products and data features to the Google Ads platform. In the past, Google’s Search strategies have aspired to replicate the journey of a user, however, this is a method that has become increasingly more […]
After Google announced in July 2018 that page speed was to become a ranking factor for SEO; webmasters, SEOs and developers alike have all been pushing to improve page speed to not only improve and maintain search rankings but also improve user experience. Google has now announced that since they alerted website owners to this […]
Google recently revealed that they plan to implement a new way for users to promote their products within the Google Images search results. The new ad formatting will allow retailers to highlight multiple products within a singular ad unit, behaving in a similar way to the shoppable pins that can be found on platforms such […]
The team at Google revealed in their recent webspam report the actions taken to deal with link spam throughout the year of 2018. Being only one of three spam types discussed within the article that was released, user-generated spam and spam on hacked sites are also points of discussion. The term ‘link spam’ can be […]
The team at Google recently announced that they plan to introduce domain properties to the Search Console, making it easier to track all of the data for a whole domain. This will include http, https, non-www, www, and m-dot versions of a website; as well as subdomains. Previously, each property would have to be verified […]
