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Organic overtakes social in search visibility
In recent years as organic advertising has increased and gained more visibility in the market, many will be aware of the importance of search and the role it plays in business being found and delivering conversions. Some may still be new to the concept or question whether it works. Many of our clients are well […]
Will Google’s remarketing ad changes have a negative impact on business?
You may have heard about this recent piece of news and be wondering what implications it might have for both users and businesses alike. In a change that occurred in January internet users can now ‘control the type of adverts they see.’ This sounds like a blanketed statement but closer inspection reveals that this only […]
What will the new Google Search console mean for you?
… how will it relate to SEO? … will there be radical changes? … am I going to need to do anything different? The above may be some of the questions you might be thinking about if you have heard the announcement of the new search console by Google. In this article we’ll seek to […]
Act Now – mobile page speed WILL become a ranking factor
Since we have been writing our blog posts, we have made various references to page speed and the importance of it. We always stress this to our clients as everyone is well aware that a slow loading page has the ability to just simply turn people away from websites. The page speed drive gains even […]
Google clamps down on negative reviews by ex employees. Fully fair?
This concerns something which many of us would regard as ‘naming and shaming.’ Many Google My Businesses owners have increasingly become worried about this practice and the potential harm it can have on their businesses, by overly critical reviews being released into the public domain. Many business owners have regularly voiced concerns about the rules […]
How will the new (beta) Adwords feature benefit you?
This new feature concerns Ad suggestions, but before we look more closely at this, we need to ascertain what Ad suggestions actually are. Ad suggestions give a variation to your existing Ad word text which can be useful for enhancing performance across social network campaigns. There has been numerous research done into this and these […]