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new 2018 google adwords interface

New Google AdWords UI Coming July 10th!

The time has come to say our final goodbyes to the old Google AdWords interface, if not a little earlier than we were expecting! It was announced earlier this year in March that the old AdWords interface was going to be phased out by the end of 2018, making the news that the new interface […]

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Websites Are Less Mobile Friendly Today Than They Were A Year Ago

According to new metrics released by HTTPArchive, the Internet is less mobile friendly today in 2018 than it was in 2017. What is HTTPArchive and where did they get this information? HTTPArchive is the sister project of Archive.org which takes snapshots of every website on the web and stores it permanently in the public domain. […]

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keep out sign

Find Out Why 91% of Content Gets No Organic Traffic From Google

Ahrefs, a popular online tool widely used for SEO and backlink analysis, have released an in-depth study which found that 91% of the 1 billion pages they have in their extensive database don’t receive any organic traffic from Google. Organic traffic is often the most valuable traffic source as the ROI is a lot higher […]

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anonymous business reviews

Is Google Removing Anonymous Google My Business Reviews?

It has been reported by several sources on Twitter that anonymous reviews no longer contribute to their total rating, or in some cases, anonymous reviews have been disappearing from Google My Business pages completely. This rumoured change comes after Google announced their crack down on fake reviews and negative reviews from ex-employees, so it is […]

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Will infinite scroll affect the way we search?

Image Source: https://www.flickr.com/photos/67975747@N02/8480910015/

What does infinite scroll search results mean for SEO?

You may have noticed or seen recently a change to the way search rankings have been displayed on Google for mobile search users. Instead of the usual page 1 ,2, 3 etc that we have all become accustomed and use to,  there has simply been appearing a “more results” button which when clicked, provides an […]

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The relationship between review and conversions.

Image Source: https://www.flickr.com/photos/sagesolar/7126269065/

Report: The impact of engaging with reviews

Of course the answer is ‘of course’ but does that mean that lots of us do it routinely? No. Reading our latest article might give you some inspiration to do that however… A recent study has showed that higher star reviews could account for as much as 13,000 more leads for local businesses. These are […]

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