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Why is the difference between search results and paid ads important?

People search things in Google (and other search engines too) to find results. When someone searches their aim is to find the most relevant page based on what they are looking for.   Some people are aware (but not everyone) that Google splits its search results into two. Firstly, there are organic search results where […]

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Why should I be aware of how important search is?

Our last post of 2018 brings us to the heart and crux of what we do. You may think we have a self and vested interest in promoting how important search is, but please don’t just take our word for it – a recent report backs this up well.   For quite a while now […]

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Will the absence of follower counts change the way you use Twitter?

You may be reading this thinking what are follower counts and how does this relate to Twitter? Whilst many people do not know them as ‘follower counts’ these are the statistics on everyone’s twitter page that show how many people are following them. Sounds obvious and common sense, but we bet you didn’t know them […]

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Will using Google’s new tool help your website perform better for SEO?

Today we would like to introduce an exciting new tool which Google has put live which may help your website for the better. The tool works by considering how your website performs relating to SEO characteristics and what impact this could have on your website. The tool is currently a test (beta) version and is […]

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Does the rise of private search engines show attitudes are changing?

Until quite recently, if you mentioned the subject of private search engines or private browsing, many peoples reaction would be ‘what have you got to hide’? A few short years on, times and attitudes have dramatically change and this is evidenced by the rise and usage of private search engines. Some people are not bothered […]

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Have you prepared for the arrival of mobile first indexing?

Like it or not / prepared for it or not, mobile first indexing is here! In our latest blog posting we’ll look at what this means and how you are potentially missing out on a big opportunity if you have not taken steps to get on-board with this.   It’s official that Google is now […]

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