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How will Google replace cookies tracking?

It appears we might finally have a bit more insight into this question as some recent soundings have been issued about how any changes might be implemented. In our latest blog post, we’ll take a closer focus on this and what it could mean for individuals’ privacy, as well as advertisers. Google is going to […]

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The impact of seller ratings on PPC campaigns

Many of you will be aware and familiar with seller ratings when it comes to sites offering shopping or services. These simple yet powerful tools grade companies based on 1 through 5 stars according to reviews and customer satisfaction. They are shown on product shopping ads or sometimes in display. Everyone would want one of […]

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Why the WHOLE of your website needs to be sound

Owning and managing a website is a big investment – much like having a beautiful garden. There is a lot of work at the start and constant maintenance is needed to ensure that the best possible results are achieved. Some people have parts of the garden that are better than others. Maybe the back garden […]

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Why should you be cautious when using Google Docs?

Google Docs is a very important, well liked and useful feature. The central aim behind it is that documents can be worked on and formatted in a ‘live’ way, as well as having the ability to collaborate with other people. This makes the use perfect for business and work settings. However, users of this platform […]

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Are ‘soft’ 404s dangerous to your website?

Soft 404s are not ideal. They can lead to a frustrating experience for your audience, a reduction in the number of conversions to your website, and, lower your visibility / ranking potential. Yet, they are such a problem and prevalence to many webmasters sites right across the internet. In our latest article we’ll explain what […]

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The importance of an accessible website

If you own a business or shop, we all know the importance of the facility being accessible – it is often a legal requirement. Not everyone can access venues as easy as other people, and disability legislation and requirements help to cater for this, by ensuring these people are protected. Have you ever thought about […]

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