How dormant should you leave your Adwords volcano? Many businesses or companies use Google Adwords on a regular basis and this advertising platform is a regular part of their business plan. Some do not however. This could be for a variety of reasons including: * Work may be seasonal or Adwords is only used to […]
The eagle eyed may have noticed something different about Google’s search result pages lately and wondered what is happening. Some people have reported that Google has started to show answers to questions typed into the search query box and nothing else – no organic search results, no paid results. Instead the only thing Google displays […]
The talk of a mobile first index has been something which has circulating for some time. Many of you will be now be aware of the dominance of mobile search over desktop search, and some it reasonably follows from this that further developments in the mobile section were likely to follow. The latest news from […]
Many of you will have social media accounts and some will even use these as a method for paid advertising. If this is you, then you will obviously want to keep track of how things are going discovering what does and doesn’t work best for you. The simple way of doing this is to use […]
In recent years as organic advertising has increased and gained more visibility in the market, many will be aware of the importance of search and the role it plays in business being found and delivering conversions. Some may still be new to the concept or question whether it works. Many of our clients are well […]
You may have heard about this recent piece of news and be wondering what implications it might have for both users and businesses alike. In a change that occurred in January internet users can now ‘control the type of adverts they see.’ This sounds like a blanketed statement but closer inspection reveals that this only […]
