Learning Materials
How can Google Reviews improve your SEO?
Google reviews are a feature within Google Maps and Google My Business that allow your customers to publicly post reviews across the Google platforms detailing their experiences with your business and the […]
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Why has your Website’s Traffic dropped?
Do you find yourself concerned that your business’ website traffic has seen a decline? There are multiple reasons as to why the number of users visiting your site could have dropped, making […]
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How do Remarketing Campaigns work?
Remarketing campaigns can provide a great way for business owners to reconnect with a segment of potential customers that have already been seen to visit the company website, but are yet to […]
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Why More Businesses Are Investing in PPC Than Ever Before
A new report recently released on digital marketing has shown the spend on paid search is set to increase at a rate of 10% year-on-year, with spend at its highest within the […]
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Why Your Customers Don’t Like Your Website Copy
Within this article, we’ve compiled a listed of some of the most commonly made website content mistakes that could be preventing potential customers from using the services being offered by your business. […]
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Benefits Of Dynamic Search Ads in Google Ads
In our previous guide on how to write great PPC ads, we discussed how you can use dynamic search ads to further enhance your campaign. In this article we are going to […]
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How To Reduce Website Bounce Rate
When it comes to analysing how well your website is performing, bounce rate is one of the most important metrics to focus on. Bounce rate will help you understand which pages need […]
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The Anatomy Of A Great PPC Ad: How To Write Great Text Ads
PPC can be an extremely effective and powerful marketing method if set up and managed correctly. Unfortunately, consumers don’t see all the behind-the-scenes work you’ve put in. All they see are your […]
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Great SEO Content Marketing Techniques
We all know that content is key, yet it’s surprising how many webmasters think it is unnecessary to invest time and resources into the creation of valuable content for their website. The […]
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