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The Recent Changes to Google Ads and Their Implications for PPC Campaigns 

The PPC landscape is continually evolving, and keeping up to date on its changes can be crucial for the success of your campaigns. Recent modifications within Google Ads could have an impact upon how your campaigns operate, meaning that understanding and adapting to these updates is vital for effective PPC management.    Google Ads has […]

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Google’s Initiative for Sustainable Digital Marketing 

In the dynamic world of digital marketing, staying ahead of the curve is crucial for success, and with the recent move towards sustainable digital marketing, businesses and agencies alike are finding themselves standing at the forefront of a significant shift. This initiative not only redefines the landscape of online marketing but also emphasises the importance […]

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