Top 5 digital marketing factors to take note of in 2018
Another year has flown by and we have reached the stage of the calendar where we either review the year, preview the forthcoming year, or both. Like many previous years in the SEO, PPC and digital marketing industry 2017 has given us many changes – some of these you will perceive to be for the […]
Google improves location services based on the country you’re visiting
There has been a change which has recently come into existence on Google searches. Now unless you are going abroad, this probably won’t affect you, but even so, we think that it is quite an important change and therefore one worth blogging about! Google has changed the way its country searches are conducted on desktop […]
Is there a decline in featured snippets and will it affect you?
In July this year, we wrote an article about featured snippets – more especially, the apparent relationship between the increase in these and the reduction in ‘pure’ organic clicks. The summer and autumn have passed, and nearly 6 months is a long time in any industry. Things have changed and we seem to be noticing […]