The telephone – once a revolutionary design that has had a massive impact on the way we communicate. Then came the computer and the internet – a seeming departure away from the telephone as things got less personal (well voice-to-voice anyway) and much more automated. In the age of online shopping and general e-commerce, automation […]
Google’s Rich Answers and Their Potential Benefits
When crafting blog posts, the ultimate goal is often to secure the coveted top spot in Google search results. However, there exists an opportunity to surpass even the number one ranking – and it’s called Rich Answers. Rich Answers, also known as featured answers or snippets, are the informative boxes that appear at the top […]
Are These Social Media Tactics Hurting Your Business?
In the ever-evolving realm of social media marketing, certain strategies once deemed effective have become obsolete and even detrimental to brand credibility. As professionals navigating this dynamic landscape, it’s crucial to recognize and discard these outdated practices to uphold authenticity and relevance in today’s digital sphere. Clickbait: A Misleading Mirage Clickbait, characterized by […]
Google To Send Hacking Alerts To Google Analytics Users
Google said they saw a “180% increase in sites getting hacked for spam compared to the previous year”. Google will now send alerts via Google Analytics when it is suspected that your site has been hacked for spam. These alerts will be similar to the ones received in the Google Search Console message centre but […]