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Paris, France - October 19, 2017 : Wordpress homepage under a magnifying glass. WordPress is a free and open-source blogging tool and a content management system (CMS) based on PHP and MySQL

On-Page SEO Elements: Ranking Factors

The process of modifying a website’s page content, tags, and internal links to maximise traffic and search visibility is known as on-page SEO, sometimes known as on-site SEO. In other words, it’s a technique for improving the understanding of your website by search engines. On-page SEO factors are changes you can make to your website […]

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How To Improve Google Ad Relevance

The competitive nature of Google Ads means that advertisers are in constant competition for the top positions in the search results, all wanting those important impressions and clicks. Achieving the lucrative top spot can generate a large influx in brand awareness and sales, which is why many advertisers are willing to pay extortionate CPC prices […]

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How Many SEO Keywords Should You Track?

Over the years, more and more meaningful metrics have been accessible for clients to monitor their SEO performance. However, keyword rankings are still an important factor to consider when optimising for SEO, as choosing the right keywords to target can lead to significant organic traffic. You don’t want to spam your website with dozens of […]

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SEO Tips for WordPress Websites

WordPress is one of the most popular content management systems on the Internet. WordPress makes it easy for individuals and businesses to create efficient websites without coding knowledge. From start to finish, WordPress makes the website set up process simple; giving you options to assign a professional domain to your website and add all the […]

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15 Surprising Stats About SEO

Without a basic understanding of what SEO is and why your business needs to invest in SEO to compete with your competitors, you will be missing out on an extremely important avenue of revenue. The statistics speak for themselves! 95% of all search traffic goes to the first page of search results 90% of webpages […]

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Magnifying glass and many words over black background, with the text SEO (Search Engine Optimization) written with golden letters. Internet marketing and web analytics concept. 3D illustration

Why Do People Believe SEO Myths?

SEO has changed and evolved since webmasters were hiding keywords in white text and gaining any possible link going. Despite this, there are many old-school SEO myths that are still widely believed and are damaging the SEO success of brands. But why are these myths still believed when they have been debunked? We debunked them […]

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