When first looking into PPC and setting up your campaigns it can be a massive learning curve, but mostly it can be overwhelming. With so many settings and options to adjust to refine your campaign, one small tweak can result in your campaign overspending or not running at all. Educate Yourself In the early days […]
Whether you have a well-seasoned blog or have just published your first post, it can be confusing and demoralising when you don’t get the results you hoped for. No shares. No comments. High bounce rate. “What am I doing wrong?” Growing and maintaining the success of a blog can be hard, it’s a competitive subsection […]
As a business owner, it is your responsibility to ensure that your website caters for everyone and that you don’t limit the accessibility of your website for users with a disability. Your website should be accessible for people with disabilities that can impact how they use the internet, such as: Auditory Cognitive Neurological Physical Visual […]
Compared to paid search advertising, SEO is a long-term solution and doesn’t provide immediate results in the way that paid ads can be set up and running in a day. SEO consists of many different elements that need to be set up, optimised and working together before you see the long-term benefits. Unfortunately, when businesses […]
We all know that when it comes to SEO, content is key. You may be considering setting up a blog on your business website but are unsure about what the benefits of having a blog and regularly updating it are. The benefits of blogging are endless, as long as you are consistent and your blog […]
No matter what stage of the sales funnel your customers are at, Facebook marketing can be a valuable tool. Social media advertising is an effective way to reach new and current customers. Facebook is one of the largest platforms with the most extensive advertising options, most businesses can see positive results by running social media […]
