SEO
How To Improve Your Ecommerce SEO Performance
Whether you have just begun your journey with an ecommerce website or are a fully established business with a loyal customer base, ecommerce SEO will be an important factor for driving potential […]
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A Guide to the Yoast SEO Plugin
Overview Yoast SEO is a WordPress plugin that helps website owners manage common search optimisation tasks, including page titles, meta descriptions, XML sitemaps, canonical URLs and indexing settings. Yoast SEO can also […]
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301 vs 302 Redirects: How Does Redirection Impacts SEO?
Overview A 301 redirect tells search engines that a page has moved permanently to a new URL, while a 302 redirect tells them that the move is temporary. For SEO, a 301 […]
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Schema Structured Data
Schema structured data are snippets of information shown in search results in addition to the usual meta title and meta description. The additional data can take the form of reviews, site links, […]
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Canonicalisation For SEO: What Is a Canonical URL and When Should You Use One?
Overview Canonicalisation is the process of telling search engines which URL should be treated as the main version when the same or very similar content can be reached through more than one […]
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Image SEO: How to Optimise Your Images for SEO
Overview Image SEO is the process of making website images easier for search engines to discover, understand and display in search results, while keeping them fast and accessible for users. This includes […]
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Does Duplicate Content Hurt SEO?
Overview There is no general Google duplicate content penalty for having the same or very similar content available at more than one URL. The real SEO problem is that search engines may […]
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How To Write SEO-Friendly Title Tags
What is a Title Tag? A title tag is used to give the user a brief insight into what a webpage will contain. The title tags you write appear in the search […]
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Robots.txt Vs Meta Robots Tag: Which is Best?
Overview A robots.txt file controls which parts of a website search engine crawlers are allowed to access, while a meta robots tag controls whether an individual page should be indexed and how […]
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