Google To Amalgamate Properties in Search Console

If you are a webmaster, you will be familiar with Google Search Console and the process of adding multiple properties for one domain in order to gather all necessary data. This may be about to change.

John Mueller, Webmaster Trends Analyst at Google, has now revealed that they are looking to simplify the process.

Today, webmasters must add four properties per domain they own meaning that WWW, non-WWW, HTTP and HTTPS must be added and verified.

In A Google Webmaster Central hangout, Mueller stated that they are looking to create a more streamlined process where all you have to do is add the root domain of your website and Google should automatically add all the variations for you.

Whilst this change hasn’t been rolled out just yet, it is something that Google are actively looking to improve. Here is the full response from Mueller:

“We’re currently looking into ways to make that process a little bit easier.

So we’ll probably ask around for input from, I don’t know, on Twitter or somewhere else, to see what your ideas are there. Where basically you just add the root of your website and then we automatically include the dub-dub-dub, non-dub-dub-dub, HTTP, HTTPS versions in the same listing. So that you have all of the data in one place.

Maybe it would even make sense to include subdomains there. I don’t know, we’d probably like to get your feedback on that. So probably we will ask around for more tips from your side in that regard.

But at the moment if you want to make sure you have all of the data I definitely recommend adding all of those variations, even though it clutters things up a little bit.“

Watch the full hangout below 🙂