New Google webmasters report finally released

Google announced in January that they were seeking testers for a new report in Google Webmaster Tools. The report was later named as the Search impact report. The testers eventually went on to start their testing duties in February to provide Google with feedback and bug testing. In April a new set of webmasters were […]

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POZNAN, POL - DEC 11, 2019: Laptop computer displaying logo of Google Chrome, a cross-platform web browser developed by Google

New Study Shows Users Search in Question Format Only 27 Percent Of The Time

A recent study has been carried out by Blue Nile Research on how search queries vary from user to user. The study, Psychology of the Searcher, explores the ways in which users search for their desired answer. Research has found that users only search in question format 27% of the time.   What impact does […]

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Auchi, Edo-Nigeria-June 12, 2021: black person using google to do a search

Google to Stop Displaying Emoji Symbols In desktop Search Results

Even though Google only just started displaying Emojis in desktop search results a few weeks ago, they have already decided to drop them again. When emojis were first starting to display, many companies decided to start adding them to their title tags. These then started to filter through into the search results pages. One of […]

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Magnifying glass and many words over black background, with the text SEO (Search Engine Optimization) written with golden letters. Internet marketing and web analytics concept. 3D illustration

A start of another change? Google decides to alter URL’s for mobiles to make for an easier experience – for some!

Many, possibly most of us have smart phones these days. They can vary in shapes and sizes, but they all have one thing in common – the screen resolution is not as big as your desktop monitor or TV. When searching the internet through your smartphone it can get frustrating, difficult and even confusing since […]

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CHIANG MAI, THAILAND - MAR 07, 2018: Person holding a brand new Apple iPhone with Twitter logo on the screen. Twitter is a social media online service for microblogging and networking communication.

Google to show Twitter posts in Search results

If you are lucky, you will have recently seen Twitter posts in your Google searches on your mobile phone. Google have confirmed that they are experimenting by searching twitter feeds for information which will be relevant to search results. The experiment should be rolled out further as the month progresses, and will likely be a […]

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The seasonality principle: What is it and how does it affect your business SEO campaign?

Christmas decorations aren’t popular in June, while sun scream and barbeques are not popular in December. This is what people understand by seasonality – something is much popular around a certain time of year than the remainder of the year. The above are very niche and specific examples. Imagine your company is a hotel. People […]

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