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Will 'over-delivery' in AdWords end up costing you?

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Will you need to pay closer attention to your AdWords spend?

When it comes to advertising, budgets and spending your money on these ventures, keeping track is important. If you are going to take the risk and shell out, you need to make the best possible chance of getting the best return on your ‘investment.’ A new change made by Google recently may well be able […]

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Google My Business new featured button

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Will the new Google My Business button increase conversions?

Will someone soon “book online” on your page? Will this be coming to a country near you (including the UK?) Our latest posting concerns a new feature added to the platform of Google My Business (GMB) [for some that is, and for now!] Google has decided to add a button called “book online” which will […]

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Domain names and your search presence

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Why choosing a good domain name can help your search results

.com, .co.uk, .org, .biz, .net, .info – there are so many to choose from, but knowing which is best for you and your business can have positive ramifications beyond just the name. A recent reported has highlighted the amount of potential options available and as with anything with so many choices, knowing what to choose […]

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What would an end to first click free content mean?

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What does the end of first click free content mean for readers?

… and what would be the wider ramifications? This is only a report which has been circulated, and it doesn’t include all content simply that which you need to pay a subscription to view anyway. Let’s explain and look at this a bit closer… A report has been issued by the Wall Street Journal (American) […]

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What does the upcoming mobile first index mean?

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Tips on how to prepare for Google’s mobile first index

Google’s new feature (Mobile first index) is coming soon. If you want to find out more on exactly what this means then a simple search will provide you with a wealth of information. For those who want a quick summary, essentially Google is launching its own search index for mobile results only on mobile devices […]

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You will soon need https if your site exchanges data.

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Google to show non-HTTPS sites as ‘Not Secure’

We always seem to visit the subject of http V https from time to time and here we are again with another post on the topic. This is quite an important post as it crystallises and pushes forward some of the things we have mentioned and suggested about https before. The latest piece of news […]

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